Upwards trajectory.
For years it felt like Xbox was on the back foot against the competition, but armed with two financial quarters of growth, it seems like Xbox has finally turned its fortunes around.
The PR disaster that was the Xbox One`s launch back in 2013 now seems like a distant memory, with Microsoft shaking off its missteps and building a platform that ultimately put core customers first, with a renewed focus on games, but perhaps even more importantly, value. The Xbox One was notorious for being $100 more expensive than the PlayStation 4, while also being less powerful, owing to the forced inclusion of Kinect. Now, it`s difficult for even the biggest Microsoft haters to deny the value proposition being offered by the affordable Xbox Series S, feature-filled Xbox Series X, both in combination with the wildly successful Xbox Game Pass subscription service.
Simply put, there`s no denying it: Xbox has got its mojo back, and for Xbox fans and customers, things are only going ...
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